We’ve all seen how successful Sir Phillip has been in merging collaborations between his mighty highstreet giant Topshop, and the likes of Barbara Hulinicki, Celia Bertwell and, how could we forget, Kate Moss. But we weren’t too sure how Italian sports and dance wear brand ‘Freddy’ would fair among fashion’s fierce critics.

On paper it would seem Topshop are at risk of alienating their loyal customer base with this range of comfy separates. Let us not forget the impact ‘WAG fashion’ has had on modern culture. The largely negative exposure of velour tracksuits was at the forefront of the ‘chav’ revolution, ultimately leading to a backlash against the concept of casual sportswear.  Yet Freddy is a brand which contradicts the ‘chav’ stereotype so widely associated with sportswear, supplying to the Royal Ballet, La Scala and also the Italian Olympic team.

Perhaps as the consumer we need to confront the snobbery which plagues fashion, and choose to judge only on the quality of the product. Freddy for Topshop is a range made up of luxurious soft chenille and jersey, and is enhanced with subtle detailing. Not a diamante in sight. As we know quality comes at a price, but the entire range is priced between £35 and £45, perfectly within the means of your typical Topshop shopper.

But the burning question is; how do Topshop fans rate this ‘fresh take on modern sports apparel’?