Feb 24

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This SS’10 the RUGGER Collection has been meticulously reinvented to address the style conscious younger consumer. GANT RUGGER goes back to basics with a selection of iconic pieces and timeless American sportswear classics that are signature to the brand, whilst largely being influenced on original archive and vintage GANT pieces that represent the very foundations of the GANT brand.

This season the RUGGER line’s inspiration is drawn from the quintessential NYC male, resulting in a variety of classic high quality garments created with meticulous attention to detail. Key pieces include a waxed cotton parka and sun bleached chinos to create an effortlessly cool original preppy style fashioned by the 60’s Ivy League students. To complement the SS’10 RUGGER wardrobe, GANT have introduced a 40’s US Navy ‘Equip Bag’, comprising of a weekend bag, wash bag and travel wallet that acts as the perfect companion for any weekend getaway.
For every occasion this season, get the cool and effortless style of the NYC man with GANT RUGGER.

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