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Monday 16th November 2009

Product Placement Master Class

When and Where:
6:30pm Monday 16th November 2009
Soho House 21, 21 Old Compton Street, Soho, London, W1D 4EB

Our expert panel discusses the best way to get coverage for your product including the do's and don'ts of celebrity endorsement.

 

Special Guest Panel:

• Emma Mainoo - Marketing Manager - Wrangler. Emma Mainoo is UK & Ireland Marketing Manager for Iconic denim brand Wrangler. 'An integral part of my role is ensuring that the best bottoms in the country are wearing Wrangler' says Emma, who has recently dressed  David Beckham, David Walliams, Jameela Jamil, Rick Edwards and other key people in Wrangler product.
  

• Nick Ede – Director – EdenCancan. Nick Ede is now currently one of most influential people in PR *PR WEEK 2008 and 2009. He is a well known and highly regarded expert in celebrity, fashion and lifestyle having worked with some of the biggest names in the world. Being incredibly business minded Nick runs a successful PR and Lifestyle agency in London called EdenCancan which last year was nominated for Agency Of The Year 2008.

• Amanda Kakembo - PR and Music - Talent Republic. Having gained an extensive list of contacts and huge wealth of experience from over 15 years in the music industry Amanda subsequently set up Talent Republic with partner Anne Batz, who has an extensive knowledge of the film industry. Talent Republic are talent consultants for brands, advertising agencies, media, marketing and PR companies. Their main remit is to identify and secure established talent for commercials, print campaigns, media events and pure PR related activity. This covers talent from the world of film, TV, music and sport.

• Sian Lloyd Jones - Stylist - SJ Styling Currently managing Meg Matthews and working on the Jezebel store launch with Jade Jagger.
  
  
• Dean West - Sales Manager - Pretty Green. Before joining Liam Gallagher's new menswear label Dean was a buyer for 20 years, being part of the teams that set up and operated award winning retailers like Jones and Pilot along with being the Brand Manager for Boxfresh and International Sales Manager for Ted Baker.
  
  
• Bobby Langley - Head of Merchandising - Warner Bros. Records
  
  
  
  Chaired by Juls Dawson - Key Accounts Sales Manager - GioGoi

 

Areas Covered:

 

• How can product placement work for you
• Do's and don'ts of product placement
• Celebrity Endorsement: How/where to place the correct product.
• Is all coverage good coverage
• How and who to approach to get what you want
• Audience questions

Have a burning question for our panel, too shy to ask on the night, or can't make it? Email pre-submitted questions to katrina@manchesterfashion.com

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RSVP: £10 Entry Bookable online CLICK HERE
Please note we are a ticketless organisation. Paid places will be noted on the door.
Places available on the door - RSVP to guarantee your place – contact hello@londonfashionnetwork.com stating name, position and company.
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